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How to Prepare Your Blog for the Best in 2017

There is no blog master or man behind the curtain who is able to tell us our future but if you pay attention you’ll notice little hints here and there that are good indicators of how to prepare your blog for success in 2017.

Blogging has already begun to look totally different than how it started in the early 2000s. Blogging is essentially branding and branding is essentially building a business. Either way, you can harp on the challenges or adapt to the changes so you don’t get left behind. We’re going to focus on the latter.

Make Yourself Mobile

No matter what you’re blogging about, one thing all blogs should have in common is that they’re mobile friendly. Every page, every link, every icon should be easily accessible via mobile. If not, you’re at a huge disadvantage. Why?

Well, think about how often you use your phone. You most likely use your phone for everything nowadays: shopping, social media, and reading blog posts. If you’re doing these things you can bet everyone else is using their phone for the same thing. Don’t get lost in the shuffle and not have a blog that is mobile friendly.

Create Multiple Streams of Income

Creating multiple streams of income from your blog is similar to investing. Blogging is the best investment of your life, (if you’re a die hard blogger like me). With that said, you need to make sure your blog is running smoothly at all times even if you don’t have a ton of collaborations coming in.

A lot of bloggers think collaborations are their only source of income. That couldn’t be more far from the truth. Collaborations come and go and they’re not stable whatsoever. And now with more bloggers stepping on the scene, paid collaborations could be more difficult to find.

So, if you want to be prepared for 2017, your best bet is to have a nice little nest egg in place like a product, service, and speaking engagements/appearances.

Keep Your Eye on VR (Virtual Reality)

Right now video is king and pretty soon VR will be queen. In order to prepare your blog for 2017 and beyond you need to start thinking about ways to incorporate VR into your content. Remember Pokemon Go?

Right now, VR is still in its infancy stages but things may change faster than we think. VR is going to totally transform the way we blog, shop, communicate, and travel for sure. It’d be smart to keep it in the back of your mind when planning your content for the year.

Try Out Different Mediums

2017 is the time to try new things. I really feel a shift coming in the blogosphere. Whatever new platforms or new apps arise, jump on and test them out! There is a lot to be said for those who are first to market.

But before we get ahead of ourselves, take advantage of lesser-known apps that are already on the scene like Musical.ly and Periscope. These are great platforms to discover new audiences and get your message out.

Musical.ly attracts a much younger audience, which is incredible because each generation is going to be more powerful than the next. Periscope’s audience is definitely Millennial based but you have such a wide reach there because at any time anyone in the world can tune in to your live stream.

Change is inevitable and with every new year comes new opportunities and new bumps in the road. Do as much as you can with as much as you have and you will thrive in 2017.

Do you have any fun blog content planned for 2017? Tell us about it in the comments!

xx Britt

Follow me – Blog Instagram YouTube Snapchat @notanothrblonde

» Need blog topic ideas? Check out 365 Blog Topic Ideas on Amazon!


Brittany is the blonde behind the blog Not Another Blonde. A self-proclaimed blogger for bloggers, she moved to NYC in pursuit of her dreams and is achieving them one day at a time while helping others to do the same. When she’s not blogging she’s bossing her boyfriend around on Snapchat, consulting brands and bloggers, and contributing to Zanita Studio. No idea is too big and it’s never too late to start doing what you love.

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  • I am thinking about a huge side project but I am still struggling with how I should it give a go. Doing a new category for it or at least a totally new platform with webpage and Instagram. I think posting it in between the normal stuff (especially in IG) it would confuse my followers but on the other hand I don’t feel like I could produce enough content because it is a side-project. And a project which has maybe 4months break would not be this interesting for any new followers, or what do you think? Hum… I am thinking about this topic and how I can handle it in 2017 since several weeks 😀

    Cheers, Julia

    • Hi Julia, thanks for sharing that with me! So, how far along are you in the blogging process? Are you a new blogger, intermediate blogger? If you’re still new I would recommend keeping all your projects together as long as they’re somewhat related. It’s really difficult to try and build two brands simultaneously when neither are established. By the way, every Tuesday at 8pm EST on Instagram live @notanotherblodne I hold a blog post study group and we talk about stuff just like this. I’d love for you to join! xx

  • Stephanie Hartley

    I’ve got some posts that I’m really excited about for January, but I’m worried that I’m going to feel as though I’m in a bit of a rut what with the post Christmas mood dip

    Steph – http://www.nourishmeblog.co.uk

    • Hi Steph, I’m so sorry to be getting back to you now! But how did your January blog posts turn out? xx

  • This was such a great post! It made me feel as if I am headed to the right track as I’ve been thinking about taking youtube a little more seriously to explore new platforms.


    Aïchatou Bella


    • That’s amazing Aichatou! I’m so happy to hear that. Let me know your YouTube channel and I’ll check it out. xx

  • Dalindcy Koolhoven

    Good tips, especially the one about VR! That wasn’t something I thought about before.

    • Thanks so much Dalindcy! VR will definitely become increasingly more popular as time goes on… just watch. 🙂

  • Great tips! I’m hoping to push my boundaries more and try out video more this next year 🙂 I’ve got some super exciting stuff planned for 2017! 2016 was a lot of me finally starting to find “me” in my blog and what I truly want to talk about, namely healthy eating through meal prep and fitness! So one of my new exciting projects this year is to have one interview each month with someone about their fitness journey!

    • That’s a great idea Sara! Just to let you know every Tuesday at 8pm EST I hold a blog post study group on Instagram live @notanotherblonde if you want to join in. I think this would be a great place to share your exciting stuff with other like minded bloggers! Plus, I’d love to help you in any way that I can. Best of luck and I hope you dominate 2017!


  • Hi Dana,

    Thanks for sharing these tips to us.

    Preparing your blog into this year of 2017 is one of the greatest steps that you’ll do because I believe that a prepared blog can drive more successes than a blog who only acts when it is really needed.

    God Bless,
    Jan Limark | Brotherly Creative

    • Hi Jan! I’m so glad you liked my article. I agree in that preparation makes everything go much smoother. Hope you stay in touch! xx